Digital Media Management at USC (GPA 4.0)
Academic Sample #1: UGC Strategies for Six Flags
This project outlines the importance of a clear brand voice, three key benefits of utilizing user-generated content, two solutions for leveraging UGC, and three skills that elevate a brand’s use of UGC.
Academic Sample #2: Yeti In-App Advertising
This project outlines the importance of in-app advertising by highlighting advantages, formats, GeoTargeting, and privacy values.